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  • About Us

    Joey Schlager, & "The Pirch Real Estate Team", was recognized by Real Trends (The Wall Street Journal) as the NUMBER 1 Agent in the entire state of Virginia and 35th in all of America. This is evidence of his commitment to Richmond area Home Seller's and Home Buyer's and his "systemized" approach to help seller's net the most amount of money for their home while saving the buyer's the most.....WITH THE LEAST AMOUNT OF HASSLE! Joey is selling at least 1 home per day in one of the more challenging real estate markets in history. Why not make your home next? Contact him today for a FREE consultation.
    Featured Agents

    Joey Schlager

    Principal Broker

    804-554-0914
    804-572-8743
    joey@pirchrealestate.com

    Joey Schlager is the founder and Principal Broker of Pirch Real Estate, LLC and has lived his entire life in Richmond. He enlisted and served in The United States Marine Corps right after graduating High School in Chesterfield County. He served 8 full years in the Marine Corps before joining the local police force in Richmond. He served with total dedication as a Police Officer for 14 years and has put his Discipline, Integrity and Detailed Hard Work to good use in the Greater Richmond Housing Market. Having served his community as a Volunteer Police Officer (after leaving for 14 years) and a regular donor to the Fisher House & Charities also helped forge close ties between Joey and the local residents. It is this passion for helping people that drives his excellence in customer care and personal service. His associates recognize him as a motivational personality in the workforce, bringing positive encouragement to his team and those around him. In 1996, Joey founded The Richmond Realty Team. Through his hard work and exceptional market knowledge, Joey, in such short time, has been able to excel and be consistently recognized by his peers in real estate across the United States. Joey received the honor of being included in RE/MAX Platinum Club, RE/MAX Executive Club, RE/MAX Diamond Club, RE/MAX 100% Club and the RE/MAX Hall of Fame. After being inducted into the RE/MAX “Hall of Fame” he was selected for the coveted RE/MAX “Lifetime Achievement”. He is a Best Selling Author who has been featured on CNN, Fox, CBS, ABC and NBC networks. Just recently, Joey Schlager has been ranked as The #1 Real Estate Agent in all of Virginia and 45th in the entire U.S. These achievements are undoubtedly a testament to Joey’s persistence and professionalism in the real estate industry. Due to his deep passion for competent and efficient representation of his clients’ needs, he is willing to go the extra mile to ensure the best possible outcome for each client. It is through this personal touch that he was able to build a successful business in the toughest economic times in history. When Joey is taking a break from the hectic world of the real estate industry, you can find him spending quality time with his wife and daughter. They spend most of their free time fishing and boating in local waters and the Chesapeake Bay even though most claim that Joey really doesn’t catch much of anything most of the time. Recently, Joey and his daughter were certified as "Open Water Divers". Family vacations in the future will have a different twist :).

    Michelle Schlager

    Managing Partner

    michelle@pirchrealestate.com

    Michelle Schlager is a lifelong resident of the Richmond area. She studied marketing and quantitative analysis at George Mason University and proceeded to work in the banking and financing fields. Continuing her eduction, Michelle pursued her MBA while working full time, ultimately landing at Dominion Resources. In an effort to devote more time to her family, she left Dominion and joined Joey in the real estate business. Michelle, while licensed, works behind the scenes in Pirch Real Estate to ensure smooth and positive experiences for our clients. In her spare time, she enjoys spending time with her family, reading and running.

    Ashley Gershowitz

    Realtor/Buyer Speaciallist

    804-554-0919
    804-297-9852
    ashley@pirchrealestate.com

    Ashley Kinder has lived in the Hanover area since the age of six so she has a wide range of knowledge on Richmond and surrounding areas. She graduated from Old Dominion University in May of 2012 with degrees in Fashion Merchandising and Human Services. She has an extensive background in sales dating back to 2008. She always knew Hanover was home so she decided that she wanted to do what she is passionate about back in the Richmond area. Her goal is to help people find their perfect home...one in which they can settle down comfortably, love, and enjoy. She has consistently ranked in the top 1% of Real Estate agents in the country. In her free time, she loves to spend time with family and her dogs, run, and volunteer anyway she can.

    Sheila Stanley

    Realtor/Buyer Specialist

    804-554-0921
    804-387-1977
    sheila@pirchrealestate.com

    Prior to entering the work force full time, Sheila earned a Business of Science degree in Mass Communications from VCU. Sheila began her professional life with an 18 year tenure at Circuit City’s corporate offices. Over the course of time, it became evident that a career in real estate was a natural fit for her personality, work ethic and drive. Sheila has consistently ranked in the top 1% of Realtors across the nation which shows her dedication to her clients and finding them the perfect home. When she isn’t working with clients, you can find her at her son’s baseball games or spending time with her family and friends. She has also enjoyed volunteer efforts with Habitat of Humanity and her church. Originally from Goochland, Sheila lives in Hanover with her husband and son.

    Eddy Smith

    Realtor

    804-837-0131
    804-837-0131
    eddy@pirchrealestate.com

    Eddy Smith brings his experience as a career law enforcement officer, United States Marine and longtime resident of the Richmond area to PIRCH Real Estate. Prior to his real estate career Eddy served the community in all aspects of law enforcement. His ability to communicate with people, coupled with his desire to serve, created the natural transition into the field of real estate. As a member of the PIRCH Team, Eddy utilizes his vast knowledge of the greater Richmond area to locate the perfect home for his clients. He is willing to take time with his clients, whether buying or selling their homes, to explain all options and to skillfully negotiate on their behalf. Eddy understands the significance and stress that real estate transactions have in the lives of people. Whether buying a home for the first time, downsizing from an existing home or looking for an investment property; he works tirelessly to protect his clients’ interests, reduce their stress and satisfy their desires. Eddy has two sons, who he couldn’t be prouder of, they followed in his footsteps of public service and are local professional firefighters. Eddy is a lifetime member of the Veterans of Foreign Wars. When he’s not working Eddy enjoys attending church in Mechanicsville and fitness related activities. He is an avid “Crossfitter” and loves training for (OCR) obstacle course racing competitions. He also takes full advantage of all that central Virginia has to offer from day trips to Virginia Beach for surf fishing to hiking the trails of the Blue Ridge Mountains. “If you are interested in buying or selling a property, or if you just have questions, please don’t hesitate to give me a call. I would consider it an honor and a privilege to assist you.” -Eddy
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